Finance and Insurance sales in many dealerships equate to over 50% of the vehicle profit per sale. Most departments will have a business or finance manager who is responsible for compliantly driving revenues in this area. As a sales manager it is essential that you have the leadership skills to motivate your management team to deliver on expectations, whilst also having the capacity to develop them in their area of expertise.

In this chapter we will look at how you should segregate the duties of your management team to best impact the department. We will also look at each finance and insurance product to provide you with authentic, compliant and inspiring presentations for your customers. Not only will we look at the sales skills required but also how to overcome objections in a respectful manner by allowing the customer to make an informed decision through thorough explanations.

Furthermore this chapter will provide you with some bonus material. We will be looking at how you may get the best out of your social media content and local cost free marketing. Plus, I will be sharing with you the handover experience of champions. This handover best practice will ensure that your customers receive the very best send off and provide you with the 5 star review you require.

Enjoy the Course.