Purpose

We teach owners/managers of hotels, hostels and bnbs powerful eCommerce based sales and marketing system that will boost direct bookings for hotels on autopilot. The system can be implemented on any budget and helps busy lodgings professionals make better sense of how to evaluate their own sales and marketing efforts.

Know-How

The course shows how to apply sales and marketing funnels to the guest journey in order to attract the ideal guest and warm them up to become a loyal guest that books directly. The principles taught will not only improve direct bookings but will set your business on a better path with the correct focus points for sustainable success.

Makes marketing simple, clear and focused

The system is designed to boost hotel direct bookings without spending a fortune on a high-level marketing team. Once you understand the principles taught in this course you will be better able to evaluate what tools to use in your sales and marketing efforts and what your budget should be.

Transform your business

To reboot your sales and marketing efforts this is your perfect start. What you learn here will set the foundation for lasting success.

You will learn:

1. How to identify your ideal guest

2. How to build an ideal guest avatar

3. How to find find your ideal guests

4. Measure conversion rates

5. Develop engagement and building trust

6. The best tools to use

7. How to optimize your funnel

8. How to automate your funnel

9. Types of funnels

10. How to start getting more bookings right away.

Outcome

You will become more profitable and have happier guests.

Bonus Outcome!

More up-sell, even more profit while reducing staff workload. How?You will learn how to open up-sell opportunities and also improve communication in order to minimize issues that arise from misaligned expectations.