This course is for freelancers, entrepreneurs and employees in general who want to improve the effectiveness of their business emails. There is a special conduct in business writing and one cannot find always explicit rules for it. This course sums up the most important aspects, in concrete tips and actionable steps. It also makes the students change a bit the lenses through which they've seen emails so far and get a certainly fresher perspective. The course has 18 video lectures and is structured in 5 sections of a total length of 1 hour and a half: quick, easy, entertaining and highly effective learning, a comprehensive pill of knowledge, applicable from second one in your daily professional life.