In this course the students will learn how to launch a business in the software industry and make it successful in the long term.

You do not need to have technical skills or knowledge to launch company.

In this course the following topics are presented and discussed:

• What to know before starting a software company

• How to setup a successful Software Business

• How to create a software company

• Startup tips

• Marketing strategies

• Skills needed to create a software company

• Which are the Types of software

• What are Generic Software Products

• What are Custom Software Products

• Principles of Project Management for Software projects

• Software product definition

• What is Software Architecture and how to put it into practice

• What is Cloud Computing and why it is a technological field crucial for the success of a software business

• Which are the emerging cloud technologies and services

• Cloud Services e.g. Software as a Service (SaaS)

• How to Build Your Own SaaS Platform

• Product development strategies

• Principles of Software programming

• General Programming Guidelines

• Product Solution types

• The secret to success: Leverage

• Tools for a StartUp

• Go to the next level: make your business sustainable in the long term

Everything is explained in video lectures and annexed reports with practical examples and case studies