The course provides a decision making toolbox with 50 tools, concepts and methods to make robust business decisions. Among the tools, 40 tools are to detect & overcome cognitive biases, 6 tools to minimize decision variances, and 4 tools to improve productivity and decision making process. The course also provides a 10 step guideline for better business forecasting.
The course is distilled from wisdom and recommendations of over 100 leading global psychologists, neuroscientists, philosophers, statisticians, anthropologists, linguists, writers, and business & investment icons, and shaped by the need of business practitioners. It incorporates both research and practice to help you develop and hone your decision making and problem-solving skills.
The course is divided into four sections.
1. Introduction: This section shows how our brain works and why we make decision mistakes. It provides a brief background of cognitive science and its utility. The section shows how all decision mistakes can be categorized into two broad types: systematic and unsystematic errors.
2. Brain Bugs (Cognitive Biases & Blind Spots): This is the main section, it provides you a comprehensive and practical understanding of the top 40 most common cognitive biases and blind-spots (based on research in psychology and neuroscience), and teaches you how to detect and overcome them for optimum business decision making and problem solving, especially in uncertain and ambiguous environment.
3. Decision Variance: This section shows you how unsystematic errors in judgements and decisions can cause immense troubles for businesses and societies in general. It provides you the main sources of these errors (based on decision science research) and shows you how to minimize these errors by using 6 robust variance reduction tools.
4. Productivity Enhancement Tools: This section teaches you how to use top 4 productivity enhancement tools recommended by cognitive scientists, to improve your decision-making process and therefore optimize your business decisions. This section has one Self-Assessment, a Checklist for robust business decision making ( ABCD Checklist), and a guideline with 10 steps for better business forecasting