• Stand out or be forgotten.
  
• Show off or get crushed by your competition.
  
• Differentiate or Die.
  

In this course, we go over the 4 requirements of differentiation:

1. Capability
   
2. Creativity
3. Courage
4. Your Attitude

If you can satisfy these four requirements, your ability to stand out and show off will differentiate you from the rest.

That means more recognition, more authority, and more business.