Digital Transformation has become a priority to business owners and decision makers, especially after the COVID-19 crisis. It´s no longer a best practice, it´s a standard. A Digital Transformation Strategy will differentiate your business from the rest (stand out from the crowd) and help you increase your customer base. It will help you create a clear path to a strategic goal and the tactics that will lead your business to success, so it´s easier to get everyone behind it and support it, because it´s clear where you are going.

In this course you will learn:

1) The basics of Digital Transformation

2) The necessary steps to define and implement a Digital Transformation Strategy

3) The new technologies available that can help your business achieve a true Digital Transformation. You will learn what they are, what are their advantages and disadvantages, and real-world applications of these technologies, so you can make a wise decision when investing in a new technology.

4) Common challenges when defining and implementing a Digital Transformation Strategy.

The course is for decision makers, innovators, students, business owners or anyone interested in knowing the steps to define a digital transformation strategy and/or all the new technologies out there that can help transform your business.