You could be forgiven for thinking that esports and gaming are one and the same, however they are vastly different. In this course we will explain the difference between the two and show you examples of each in action.

We will also explain the benefits of having an esports and gaming strategy for your organisation, as well as explaining why sports teams, brands or players gets involved in this space.

In this course you will learn about:

• What is esports?

• What is gaming?

• The benefits of having an esports and gaming strategy

• The process to follow when moving into esports

• Tips to get you started

This course sets out the basics of esports and gaming, and how to develop a plan for your organisation to get involved and explore this world. Finally, we will provide some examples of successful entrants into the world of esports and gaming from other sports organisations around the globe.