The course sensitizes the course-taker to the importance of fully comprehending what their financial statements tell them around funding growth, and how to understand those needs through P&L and cash analyses. The course has successfully awakened many entrepreneurs and finance and accounting professionals that were managing their business with only the Profit and Loss statement to the fact that there is much more needed to know in order to make sound financial decisions for their company.

The "Funding Growth" course walks through a case study of a small company that plans for major growth in sales. The company thinks they will most likely need funding or outside investment to finance this growth. The course takes you through the process of building a projected Income Statement (P&L) and then shows you how you can determine the funding needed. There is a particular focus on how Cash Flow is the real bottom line of a business.