You know how most service businesses struggle to launch because they can't generate enough cash? It's a constant battle between getting new clients and charging a rate that doesn't scare them away. Charge too much and no one buys. But charge too little and you're doing almost free work. That's not the strategy to a successful company.
Imagine instead that you had an offering that was generating a ton of cash. There's no trade-off between sales and price. You're the premium offering and everyone knows it. They hand over the cash to you gladly to buy what you're selling. In addition, you're not killing yourself with loads of work you don't get paid for. In fact, you've designed your business in a way that pays you even when you're not working.
I want to show you how.
In this course, we're going to cover how to design a High-Ticket Program - the perfect "sweet spot" between product and service that allows you to work like it's a product, but get paid like it's a service.
We cover:
What you need to get started
What is a High-Ticket Program?
Business models that work, and those that don't
How to price your services
Creating a "big outcome" that your customers desperately want
Designing a process that makes you the expert and the obvious choice for your customer
Scaling delivery so you don't run out of time with just a few customers
How to ensure your customer actually gets results with your program
The course is designed in a case-study format. We'll be using 3 different types of businesses throughout so you can see exactly how each of these principles is applied.
You'll also have a self-guided implementation project where you apply these principles to your own business, step-by-step just like we cover in the course.
At the end, you'll have the outline of a High-Ticket Program that will drive cash into your business and value to your customers. Because a successful business generates both: value and cash.
