This course will help participants discover, develop, and apply their individual creativity style in a variety of workplace settings. Upon completion of this program, participants will be able to:

Understand creativity and the impact of creative talent differences;

Leverage their individual creativity style’s strengths, while compensating for its associated weakness,

Engage in more creative problem solving and decision making; and develop and apply more creative approaches to strategic planning and workplace change. Creativity is the act of turning new and imaginative ideas into reality. Creativity is characterised by the ability to perceive the world in new ways, to find hidden patterns, to make connections between seemingly unrelated phenomena, and to generate solutions. Creativity involves two processes: thinking, then producing.

If you have ideas but don’t act on them, you are imaginative but not creative.

“Creativity is a combinatorial force: it’s our ability to tap into our ‘inner’ pool of resources – knowledge, insight, information, inspiration and all the fragments populating our minds – that we’ve accumulated over the years just by being present and alive and awake to the world and to combine them in extraordinary new ways.” Is this possible in business? I believe so, but you have to be willing to take risks and progress through discomfort to get to the finish line. “A product is creative when it is (a) novel and (b) appropriate. A novel product is original not predictable. The bigger the concept, and the more the product stimulates further work and ideas, the more the product is creative.”