I have over 30 years experience in campus recruitment in Polytechnics, engineering colleges and also arts and science colleges. Students end up in courses and also in jobs, which are not to their liking or desire. Consequently, they are half-heartedly studying and also working. They are misled by people around them who force them to join a particular course or degree, whether the student likes it or not. Even on 8th August, I conducted a webinar on Goal-setting for students and youngsters. At the end of the session, many students and working people told me, as a feedback that they were advised by family members to take a particular course for earning money. They earn their money but their mind and heart is not there in the job. Since many such students are amidst us, I wanted to start my Self Improvement Series course with SWOT analysis and SMARTGoal Setting. This will help students how to identify one's own strengths and weaknesses, find opportunities and set SMART goals to succeed.