This course explores the foundation of selling: creating and maintaining rapport.  Having rapport with your customers, subordinates and peers helps you sell any and all products.  (That includes selling your ideas!)  

In this course you learn why rapport is so important to shorten your sales cycle. We start by defining rapport, and then we show you how you can more easily gather the clues you will use to build rapport with your prospects and customers.  We show you the clues to use in your selling strategies for persuading others.  Once you can identify these clues, we show you how to use them in your sales strategies, to improve your results, and to make it easier to persuade others. 

This course serves as a foundational program for building the skills you need to sell more confidently and effectively.