Calling all digital marketers, web developers and website owners! Learn how to correctly evaluate your (or your client's)website for SEO (search engine optimization). SEOis more than just placing keywords on your site, you could have overlooked major problems that are hurting yourSEOperformance.

Overview

In this course you will learn to do a step by step SEOaudit of a website to uncover those problems as well as findopportunities to grow your organic traffic. I go beyond just teaching the concepts of SEOthat you can read about, this is a hands on course that walks throughan audit of a real eCommerce site. If you don't know much about SEO, don't worry, Itell youWHYI'm doing the check and then show you HOWto do the check, using only FREE tools.

In the 75 plus lectures in this course, we'll check the accessibility, on page factors such asmeta tags, engagementmetricsand authority of the site. You'll get a good grounding in Technical SEO, and you will alsolearn and applyconcepts like domain authority and content quality.

At end of the course you will have a completed checklist of your site's SEOissues and a greater understanding of SEO.

You will be able to download a checklist and a list of tools needed for the SEOaudit.

Students have said:

"Out of 8 courses I have done on Udemy on this subject matter, this course is by far the best on all scores"

"... very informative course."

"This course is excellent. All the information is explained in such a way that I don't need any clarification."

New lectures added! 3 new lectures on Page Speed and Core Web Vitals.