Craft Business Power: Online Selling For Artists And Makers

Rating 4.1 out of 5 (110 ratings in Udemy)

What you'll learn

Create a realistic set of business goals for their craft or artisan business
Create and refine a brand strategy
Understand the product strategy options available and how to create a solid product plan
Create a pricing strategy for your new business
Learn where to sell online including your own site as well as online marketplaces
Explore promotional strategies including email marketing, social media, and paid ad options
Learn …

Rating 4.1 out of 5 (110 ratings in Udemy)

What you'll learn

Create a realistic set of business goals for their craft or artisan business
Create and refine a brand strategy
Understand the product strategy options available and how to create a solid product plan
Create a pricing strategy for your new business
Learn where to sell online including your own site as well as online marketplaces
Explore promotional strategies including email marketing, social media, and paid ad options
Learn growth strategies that will help expand your startup from the kitchen table to a thriving 'real' business

Description

This is the companion video series to the Craft Business Power book (available on Amazon).

Home based craft businesses are enabling thousands of families to enjoy additional income. It has never been easier to start a craft business. But how do you sell your art or craft products in the age of Amazon? How do you use the Internet to find and serve high-quality customers?

In Craft Business Power the founders of Liberty Jane Clothing share their journey to build a profitable online craft business. They've sold several million dollars of products online and they outline a 15 day plan for launching a profitable craft business that is easy to follow, filled with practical advice, and proven to work.

About The Instructor: In this course the instructor shares insider tips, techniques, short-cuts and hard-won lessons acquired as they personally set up and built Liberty Jane® and Pixie Faire®.

How Is This Course Different? This course includes analysis, opinions, techniques, short-cuts, and tips from the instructor that you won't find anywhere else.

Who Is This Course Designed For? Although everyone is welcome, this course is designed for makers, crafters, artists and private labelers (who are just starting out), more than anyone else. It will help them design a brand, clarify their product and pricing strategy - and learn to sell online. Students should have a basic understanding of business and a willingness to learn and grow. They should also have the time, patience, and willingness to implement the lessons and details taught in this course. Students should already have a product, or at least a product idea.

You May Find This Course Too Basic If... If you already have a brand, product strategy, social media plan, and ongoing business income. This course is designed as a guide for beginners that intermediate or advanced students might enjoy too. Additionally, if you are trying to bring an existing successful business online, you may find this course too basic because we spend a lot of time on goal setting, branding, product strategy, and pricing.

Duration 1 Hours 58 Minutes

Paid

Self paced

All Levels

English (US)

677

Rating 4.1 out of 5 (110 ratings in Udemy)

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