The ability to develop business strategies and then take those business strategies from plan to action sets true leaders apart from their peers. Forward-looking strategy formulation can make the difference between a profitable business and one that stagnates.

This course provides a concise overview of the best way to build a strategic plan and introduces and walks through a framework for the strategic plan. The course also introduces the concept of strategic management. It is designed to combine practice, insights and ideas about strategic planning with a “how to” approach to building an effective and useful strategic plan.