Basic Retail training program

It is good for retail orientation purposes

A) Explains types of retail formats

B)What is retailing?

C) Teaches understanding of types of customers

D) Types of retail staff , Do's and Don'ts

E) Supply chain and VM understanding

F) Job responsibility of a retail staff

G) Retail fixtures understanding

H) Explains STUC- handling customers in the store process

In current times educated staff can bring many changes and grow faster in a retail organization. He can get a higher salary also if basic retail training is acquired in advance. So the best way is to take up this course, learn and grow faster than other retail candidates in the job. You should be smart to learn silently and grow faster.

If a salesperson is unaware or incompetent on operational procedures he can’t provide quality service, similarly, if he doesn’t have the requisite product knowledge he can’t answer simple queries and in the same coin if he doesn’t have selling skills he can’t persuade a customer to buy.

The bottom line is:

A Front end sales person should be able to do the following:

Dress neatly, cleanly and appropriately, preferably with a name tag.

Smile and welcome the customer.

Converse with the customer in either English or local language clearly and precisely.

Be helpful and willing to assist customer.

Know all the merchandise sold, availability status, it’s key features and benefits, pricing and any ongoing promotion and be able to communicate it appropriately

Follow the sales process – ability to approach a client, probe for needs, match merchandise to needs, demonstrate options, execute a trial close, handle objections and close the transaction.

Follow key operating procedures – such as billing, taking returns, policy on returns and customer complaints.

The more we equip our sales force the better they can perform during moments of truth. Which means more sales and better bottom lines.