This conversation is the distillation of lessons learned from consulting hundreds of small businesses, in varying industries,
and all around the world.

I refer to this course as "the one conversation" because this is the first conversation I'd have if I were consulting with any business on the planet.

I believe the lessons in this course are irrefutable, invaluable, and universally relevant (bold claim, I know).

We took the patterns that were revealed from these conversations and translated them into a curriculum that can help any small business reveal opportunities, and prioritize the path forward.

In six modules we'll work through establishing the milestones of your customer's journey, paving the path between them, and analyzing that journey to reveal your top opportunity so that you can pursue it with confidence.