Included In the 11-Video Course

Video Lesson 1: The Basics

We start talking about the entrepreneurial mindset, and how that will change everything for you. And, I share the 5 Key Attributes for Success. We uncover the Golden Rule of Business, which will help you get focused every time. This module sets the foundation for everything else – the Basics.

Video Lesson 2: Communication

I cover some more key concepts to understand as a leader, a REALLY key exercise that all leaders need to engage in, and the two BIGGEST mistakes we make in business. I also explain the elements of strategic leadership. We talk about capitalizing on not only your own strengths, but those around you – and exactly how you can do that.

Video Lesson 3: What it Takes

We unpack the ultra-marathon of being a leader. This is where we discuss work-life balance. We dive deep into what will make your career successful, and how to create trust! This is an impactful module

Video Lesson 4: The 7 C’s

We discover the 7 C’s – the baseline of all business. We talk about the concept that there’s no such thing as a secret! Curious about that one? It’s important. We also talk about the value of TIME….

Video Lesson 5: Alphabet Soup

Here we get into the nitty gritty of some key terminology. We talk about goal achievement, and the value of execution. We cover S.W.O.T.T. analysis (yes, there’s an extra T!) and why it’s key to YOUR metrics

Video Lesson 6: The Customer Experience

I go over the Business Ecosystem – both from the inside and the outside – so that you can understand where all the players fit, why each is important and how YOU can add value. I share a good example from another public company of how and why they sorted their top values, and how it translated into success for this particular company.

Video Lesson 7: Core Competency

I also talk about how your core competence makes such a HUGE difference. I’m sure you’ve heard a ton about this, but the key is understanding how it impacts a business, what it’s NOT, and how it changes over time. If you think you know everything about core competency – think again! This lesson might surprise you…

Video Lesson 8: Critical Success Factors

At this point, we’ve covered a LOT of key concepts, but now I dig into some of the nitty gritty. What should be measured, and how do we do so? I cover how to choose your proper KPI’s (key performance indicators), and how to course correct if things aren’t going as planned. We cover ETHICS and MORALS – I know, right??? In a business course? YES! It is key for you to get this right.

Video Lesson 9: Speak Their Language

I cover the 7 “Rights” of Leadership, and cover Management vs Leadership. Wow – this one made a HUGE difference in my own career. It’s also important to know how to see things from the other side, and I’ll give you some important tools to do this.

Video Lesson 10: Everything Connects

At this point, we talk about the Power of Why and Leadership. We learn about the Balanced Scorecard, and we tie all the concepts together. You’ll be amazed what you’ve learned – and how you’ve been able to implement it! – at this point.

Video Lesson 11: The Pitch!

Are you an entrepreneur raising money, or inside a business and trying to gather support for your big idea or project? We’re are ALWAYS pitching, so this bonus session covers the key questions you MUCH be able to answer any time you ‘pitch’ – even if it’s in the elevator with your CEO! We’ll cover some important rules of thumb, and how to make your pitch your own…

BONUS Video Lesson 1: Real Estate in Business

BONUS Video Lesson 1: Negotiation Tactics and Strategies